This is a dissociated representation of my evolved self for which the cue situation is simply no longer a problem. This representation needs to be realistic and believable, positively motivating, and usually uncontextualized (unless you want the new response to occur only in a limited context). It is not a representation of myself exhibiting a specific new behavior or response, but a representation of myself as generally competent and easily able to cope with a wide range of situations.
It is not widely recognized that this element of the swish pattern directly builds a new piece of self-image or self-concept, and this is a very significant element in the power of the pattern.
The self-image is a recursive element of personality, since the person imaging the self-concept is also the subject of the image—like a mirror mirroring a mirror. It is also a feed-forward system, establishing a goal to be approached. The manner of getting there is not specified, nor is the specific behavior or response that will fulfill the promise of the image—that is left entirely to the person's unconscious mind, and this is one reason why the pattern is so generative. It is also incredibly fast. The new response is often selected and in place at the end of the first swish, and usually in place after five repetitions. I have been using and teaching the swish for over 15 years, and I still have absolutely no understanding of how the unconscious mind is able to work so fast.
In the visual system, the self-image is a disssociated image of myself, showing in my posture and expression the confident ability to cope with a wide range of difficulties easily.
In the auditory system it is hearing my own voice coming from in front of me, over there, with my competence evident in the tempo, tonality, resonance, expression, choice of words, etc.
In the kinesthetic system the dissociated representation of my body is created by reaching out with my hands and touching my evolved self in front of me. I feel with my fingers the warmth, solidity, posture, movement, muscle tone, etc. that represents my competence and ease in dealing with the kinds of situations that the cues introduce.