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Bostic and Grinder present “NLP modeling” as the kind of modeling that began the field. “NLP Modeling, in the creation of the initial models that founded the field of NLP.” (6, p. 2) In their book, Whispering in the Wind (7), which is largely devoted to modeling, St. Clair and Grinder repeatedly bemoan the lack of modeling in the field, and belittle most of what has been described by others as modeling.
“In particular we refer to the lack of modeling, the very activity that defines the core of this discipline NLP.” (7, p. vii)
“The vast majority of the actual activity at present in what is loosely referred to as the field of NLP is application and training.” (7, p. 55)
“It is regrettable that creating variations on such themes seem to be the principle focus of much activity in NLP as opposed to modeling of new patterns itself.” (7, p. 225)
There is considerable discussion about the difference between NLP modeling, application, design, variations, and training, and the difference between a new model and an application of an old model is given particular attention. (7, pp. 50-56) However, no criteria are presented for clearly and unambiguously distinguishing between the different terms listed above.
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